Clients & partners including partner companies
Regulatory consultancies file your notification and stop. Marketing agencies start after it. We run both, for beauty only, through a partner manufacturer that holds the cosmetics marketing license, so nothing falls between them.
Founder-led from Hokkaido, which is why a Tokyo-quality team costs about half a Tokyo retainer. Prices are on the website. Contracts in English, invoices in USD, no setup fee, cancel any month.
Full-ingredient screening against Japanese standards, cosmetics notification through our licensed partner manufacturer, compliant labeling, Yakki-checked Japanese copy, and your first Qoo10 or Amazon.co.jp product page. $4,000–8,000 by SKU count.
SEE PRICINGQoo10, Amazon.co.jp and Rakuten operations timed to the quarterly Mega Sale, TikTok Shop Japan, creator seeding, Japanese PR, and a monthly Brand Chart in English that puts posts and sales on one timeline. From $2,500 a month, month to month.
SEE PRICINGWhen a beauty client asks "what about Japan?", you should not have to say no. We are the Japan-side execution team for independent US and UK beauty agencies: white-label or co-branded, 48-hour quotes, client protection in writing.
VIEW MORESources: ministry license counts, POSBUZZ measurement of nine Japanese beauty launches, and our playbook.
You don't. You need a licensed Marketing Authorization Holder to place each product on the market. We provide this through a partner manufacturer, run the ingredient screening and notifications, and design compliant labels. You keep the brand, the trademark and the customer.
Japan's Yakki law limits cosmetics to 56 approved statements. "Anti-aging", "repairs", "heals" and most clinical language are out. We translate what your product does into what sells here: texture, scent, the before-and-after you can show on camera.
A listing with no Japanese reviews and no third-party posts sits still, even in a Mega Sale. We seed unpaid UGC before the window, time the push to Qoo10's quarterly sale, and measure organic posts against sales day by day.
License and labeling through the partner manufacturer, Yakki-checked copy, Qoo10 Mega Sale operations, TikTok Shop Japan launch, PR and trade shows.
Hero concept drew 8 of the top 100 posts; cleansing and pores drew 83. ~6,000 stores from day one. 200,000 units in six months, 2.5 million to date.
Qoo10 as the main channel, ads concentrated before each Mega Sale. View peaks grow every cycle: 21.45M → 37.36M. Year-one sales over ¥1B, then the drugstore shelf.
Daisuke Shimizu Founder & CEO
I work with Japanese cosmetics makers and OEM manufacturers on how their products actually sell: claims and copy, Qoo10, TikTok Shop, trade shows, retail. Along the way I built POSBUZZ, a tool that puts social posts and e-commerce sales on the same timeline and strips out the four contaminations that inflate every view count in every agency report.
The thing I learned measuring nine Japanese launches is simple: the variable that tracks sales is not ad spend and not total views. It is the volume of posts nobody paid for. That is designable, and it is what we design.
If you are a beauty brand or an agency looking at Japan, send me your brand name. I will send back a one-page read on your category here, for free, within three business days. No account managers; you talk to the person doing the work.
Send us your brand name and we reply within three business days with a free one-page Japan Market Fit read:
competitor pricing, organic UGC volume, and which channel to start with. No deck, no pitch.